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Deprecjacja marki w negatywnej reklamie porównawczej

Authors:

  • Andrzej Falkowski,
  • Agnieszka Anna Woźnica,
  • M. Szymański
Record ID
IMPORT-ARTICLE-00003383
Author
Agnieszka Anna Woźnica Agnieszka Anna Woźnica,, Undefined Affiliation
M. Szymański M. Szymański,, Undefined Affiliation
Journal series
Marketing i Rynek, ISSN 1231-7853
Issue year
2009
Pages
15-21
Publication size in sheets
0.00
Language
(pl) Polish
File
  • File: 1
    Falkowski A., Woznica A., Szymanski M. Deprecjacja marki w negatywnej reklamie porownawczej.pdf
    Request has been registered
Score (nominal)
7
Publication indicators
GS Citations = 2
Citation count
2
Additional fields
  • Dorobek Naukowy - Preview URL: http://dn.swps.edu.pl/Podglad.aspx?WpisID=3383
  • Dorobek Naukowy - Approve URL: http://dn.swps.edu.pl/Biuro/ZatwierdzanieWpisu.aspx?WpisID=3383

Cite

RDF
Uniform Resource Identifier
http://192.168.13.97/info/article/IMPORT-ARTICLE-00003383/

* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perishopening in a new tab system.

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