Construction of print advertisement in the context of conceptual coherence and memory distortion

Alicja Grochowska , Andrzej Falkowski

Abstract

n/a
Author Alicja Grochowska (Wydział Psychologii)
Alicja Grochowska,,
- Wydział Psychologii
, Andrzej Falkowski (Wydział Psychologii)
Andrzej Falkowski,,
- Wydział Psychologii
Journal seriesADVANCES IN CONSUMER RESEARCH, (0 pkt)
Issue year2012
Vol38
Pages289-295
Publication size in sheets0
URL http://acrwebsite.org/volumes/display.asp?id=15880
Languageen angielski
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ACR-2010-Conceptual-coherence-10-07-2010.doc of 14-09-2015
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Advances-Grochowska-Falkowski.pdf of 14-09-2015
6.15 MB
Score (nominal)0
Citation count*
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Dorobek Naukowy - Preview URLhttp://dn.swps.edu.pl/Podglad.aspx?WpisID=7634
Dorobek Naukowy - Approve URLhttp://dn.swps.edu.pl/Biuro/ZatwierdzanieWpisu.aspx?WpisID=7634
Dorobek Naukowy - Preview URLhttp://dn.swps.edu.pl/Podglad.aspx?WpisID=9590
Dorobek Naukowy - Approve URLhttp://dn.swps.edu.pl/Biuro/ZatwierdzanieWpisu.aspx?WpisID=9590
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