An Associative Structure of Memory Distortions: Effects of Brand Familiarity and Positive versus Negative Information

Alicja Grochowska , Andrzej Falkowski

Abstract

n/a
Author Alicja Grochowska (Wydział Psychologii)
Alicja Grochowska,,
- Wydział Psychologii
, Andrzej Falkowski (Wydział Psychologii)
Andrzej Falkowski,,
- Wydział Psychologii
Pages269-278
Publication size in sheets0.5
Book Ekant Veer, Ballantine Paul W., Ozanne Lucie K. (eds.): Asia-Pacific Advances in Consumer Research, no. 10 , 2013, Association for Consumer Research
URL http://www.acrwebsite.org/volumes/1011183/volumes/ap11/AP-10
Languageen angielski
File
Falkowski-Grochowska-ACR-Book-Final-2013.pdf of 14-09-2015
1.82 MB
Falkowski-Grochowska-ACR-Book-Final-2013.pdf of 14-09-2015
1.82 MB
Score (nominal)0
Citation count*
Additional fields
Dorobek Naukowy - Preview URLhttp://dn.swps.edu.pl/Podglad.aspx?WpisID=14885
Dorobek Naukowy - Approve URLhttp://dn.swps.edu.pl/Biuro/ZatwierdzanieWpisu.aspx?WpisID=14885
Cite
Share Share

Get link to the record


* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
Back
Confirmation
Are you sure?