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An Associative Structure of Memory Distortions: Effects of Brand Familiarity and Positive versus Negative Information

Authors:

  • Alicja Grochowska,
  • Andrzej Falkowski
Record ID
IMPORT-CHAPTER-00014885
Author
Pages
269-278
Publication size in sheets
0.50
Book
Ekant Veer, Veer Ekant,, Undefined Affiliation Ballantine Paul W., Paul W. Ballantine,, Undefined Affiliation Ozanne Lucie K. Lucie K. Ozanne,, Undefined Affiliation (eds.): Asia-Pacific Advances in Consumer Research, no. 10 , 2013, Quinstown, NZ, Association for Consumer Research
URL
http://www.acrwebsite.org/volumes/1011183/volumes/ap11/AP-10 opening in a new tab
Language
(en) English
File
  • File: 1
    Falkowski-Grochowska-ACR-Book-Final-2013.pdf
    of 14-09-2015
    1 MB
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  • File: 2
    Falkowski-Grochowska-ACR-Book-Final-2013.pdf
    of 14-09-2015
    1 MB
    Request has been registered
Score (nominal)
0
Additional fields
  • Dorobek Naukowy - Preview URL: http://dn.swps.edu.pl/Podglad.aspx?WpisID=14885
  • Dorobek Naukowy - Approve URL: http://dn.swps.edu.pl/Biuro/ZatwierdzanieWpisu.aspx?WpisID=14885

Cite

RDF
Uniform Resource Identifier
http://192.168.13.97/info/article/IMPORT-CHAPTER-00014885/

* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perishopening in a new tab system.

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