Cultural Collectivism and Tightness Moderate Responses to Norm Violators: Effects on Power Perception, Moral Emotions, and Leader Support

Eftychia Stamkou , Gerben A. van Kleef , Astrid C. Homan , Michele J. Gelfand , Fons J. R. van de Vijver , Marieke C. van Egmond , Diana Boer , Natasha Phiri , Nailah Ayub , Zoe Kinias , Katarzyna Cantarero , Dorit Efrat Treister , Ana Figueiredo , Hirofumi Hashimoto , Eva B. Hofmann , Renata P. Lima , I-Ching Lee


Responses to norm violators are poorly understood. On one hand, norm violators are perceived as powerful, which may help them to get ahead. On the other hand, norm violators evoke moral outrage, which may frustrate their upward social mobility. We addressed this paradox by considering the role of culture. Collectivistic cultures value group harmony and tight cultures value social order. We therefore hypothesized that collectivism and tightness moderate reactions to norm violators. We presented 2,369 participants in 19 countries with a norm violation or a norm adherence scenario. In individualistic cultures, norm violators were considered more powerful than norm abiders and evoked less moral outrage, whereas in collectivistic cultures, norm violators were considered less powerful and evoked more moral outrage. Moreover, respondents in tighter cultures expressed a stronger preference for norm followers as leaders. Cultural values thus influence responses to norm violators, which may have downstream consequences for violators’ hierarchical positions.
Author Eftychia Stamkou
Eftychia Stamkou,,
, Gerben A. van Kleef
Gerben A. van Kleef,,
, Astrid C. Homan
Astrid C. Homan,,
, Michele J. Gelfand
Michele J. Gelfand,,
, Fons J. R. van de Vijver
Fons J. R. van de Vijver,,
, Marieke C. van Egmond
Marieke C. van Egmond,,
, Diana Boer
Diana Boer,,
, Natasha Phiri
Natasha Phiri,,
, Nailah Ayub
Nailah Ayub,,
, Zoe Kinias
Zoe Kinias,,
et al.`
Journal seriesPersonality and Social Psychology Bulletin, ISSN 0146-1672, (N/A 140 pkt)
Issue year2019
Publication size in sheets0.85
Keywords in Englishnorm violation, leadership, moral emotions, collectivism, tightness
ASJC Classification3207 Social Psychology
Languageen angielski
culturalcollectivismandtightnessmoderateresponsestonormviolators.pdf 477.4 KB
Cultural_oswiadczenie.pdf 342.44 KB
Score (nominal)140
Score sourcejournalList
Publication indicators Scopus SNIP (Source Normalised Impact per Paper): 2016 = 1.666; WoS Impact Factor: 2017 = 2.498 (2) - 2017=3.67 (5)
Citation count*27 (2021-02-26)
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